Food Service with Menu Enhancement
Whether you run a single foodservice establishment or a multi-state franchise, detailed, accurate, and timely financial reporting is essential. While positive reviews and satisfied customers are important, a restaurant’s long-term success hinges on its financial health.
We specialize in providing comprehensive monthly bookkeeping services to hundreds of restaurateurs nationwide. Our CFO consulting services extend beyond basic accounting. We help you optimize your operations by cost-engineering recipes, crafting enticing menu descriptions, and leveraging point-of-sale data to boost profitability.
Partner with us to focus on what truly matters: creating exceptional culinary experiences and delighting your customers. We’ll handle the financial intricacies, allowing you to dedicate your time and energy to what you do best.
Is Your Office Chaos Costing You?
- Falling behind on months of unreconciled bank statements.
- Improperly recording cash register overages and shortages or neglecting inventory waste and leakage.
- Operating without monthly financial statements, leaving you to make decisions in the dark.
- Overpaying underqualified restaurant bookkeepers or hiring additional full-time staff unnecessarily.
- Sifting through overstuffed file cabinets to locate vendor invoices.
- Guessing how much you owe vendors due to outdated accounts payable records.
- Relying on your accounting firm to clean up disorganized books—at costly professional rates.
- Lacking the key performance indicators essential for informed decision-making.
Tailored Solutions for Your Business
Outsource all or part of your restaurant accounting and bookkeeping to us! We can collaborate with your existing bookkeeping staff to provide support where needed or handle the entire process for you. Our scalable services ensure you get the level of assistance you need, when you need it, without any long-term commitment.
We offer processing specialists, full-charge restaurant bookkeepers, and controller services. At year-end, we can work directly with your external accountant to simplify and streamline the process.
Our paperless system includes seven years of online storage at no additional cost, making document retrieval effortless. With just a few clicks, you can access and print any invoice, vendor record, flash reports or financial statement whenever you need it.
Optimize Your Menu for Maximum Profitability
Menu engineering reports allow you to prioritize high-profit items without compromising quality. Success depends on the ‘4 P’s’: Product, Placement, Price, and Profit. Monitoring competitors’ pricing and knowing your theoretical food costs are also essential for effective inventory control and accurate costing.
Menu Engineering Reports: Classifying Menu Items into Four Categories:
- STARS**
These are your key or signature dishes—high in both profit and popularity. They deserve maximum exposure on your menu, and your staff should actively upsell them to maximize revenue. - PLOW HORSES*
These are dishes you consistently sell but contribute little to profits. While they may not be top performers, they still play a role in customer satisfaction. - PUZZLES
These items are highly profitable but lack popularity. Consider whether adjustments in presentation, placement, or promotion might boost their appeal. - DOGS
Unprofitable and unpopular, these dishes often warrant removal from the menu. However, before taking them off, seek feedback from staff and customers to understand why they underperformed. This insight can help you avoid similar mistakes in the future.
Let us help you craft a menu that maximizes profitability while maintaining exceptional quality. Contact us today to learn how our menu engineering expertise can elevate your restaurant’s performance!
Transform Profits with a Well-Written Menu
When was the last time you looked at your menu? Is it up-to-date, inviting and appetizing? What does your menu say about your restaurant and the style of foods you put out? In many restaurants, the menu is the most overlooked aspect of a well-run establishment.
Your menu IS your first impression with your guests. We have the expert knowledge needed to create a menu for your restaurant that will help turn your sales around.
Below you can see two menus with a very simple dish on them…the good old cheeseburger and fries, but these menus are worlds apart.
Menu #1: Cheeseburger, lettuce, tomato and onion with French fries.
Menu #2: Angus Beefburger with melted Asiago cheese, spring greens, heirloom tomatoes and thinly sliced shallot on a toasted Ciabatta roll. Served with flash fried, crispy golden potatoes.
Which meal do you want?
In the next scenario, both restaurants have a great deal in common. For example, they make their own dough, sauce and their own mozzarella cheese. They also both use San Marzano tomatoes, the sweetest Italian tomatoes available, imported cured meats, including their pepperoni, and cook pizzas in stone ovens. The two menu items below describe a medium pizza.
Menu #1: Pepperoni Pizza with house-made sauce and mozzarella
Menu #2: Fire Roasted Pepperoni Pizza. We start with our fresh made hand-stretched dough and cover it with slow cooked San Marzano tomato sauce, fresh house-made mozzarella cheese and imported cured pepperoni. Your pizza is then fire roasted in our stone oven so that it arrives at your table piping hot with a perfectly crisp crust.
Using the same ingredients, food costs and cooking method, Menu #1 gets $11.95 for a medium pizza while Menu #2 gets $17.95. A mouth-watering description increased the price of that identical pizza by 50%. Of course, pricing varies depending on your area, but a well-written menu will provide you the ability to increase your pricing no matter what pricing structure you need to stay within.
Contact us today for a complimentary menu consultation. We’ll work with you to craft a menu that not only attracts customers but also maximizes your profits. Let’s transform your menu into a powerful tool for success.
Request a no-obligation quote and demonstration to see firsthand how hundreds of food service businesses nationwide cut their in-house restaurant accounting and restaurant bookkeeping costs by up to 40% and achieved better results in the process. More than 95% of these business owners renew annually, with many taking advantage of our other services